Permission to create - The PopUp.
A celebration of the journey that continues to shape OWM. This pop-up is a moment of gratitude and reflection on the foundations of our brand—a process of exploration, learning, and transformation.
The first two capsules, Memories in Motion and Meditations Poétiques, are part of that ongoing journey. They represent a deeply personal and transitional phase where I, as the founder, after a decade working in tech, allowed myself for the first time to create freely.
Through these collections,
I began to understand what OWM's meant to stand for.
Together, these capsules express a bridge between where we started and where we are headed—a stretch between the past and the present. Now, as we move from -32 to 0, OWM is ready to become what it was always meant to be.
To create beautiful, AUTHENTIC, long-lasting everything
No social media, no trends, no seasons, no calendars.
Rooted in craftsmanship, and real human connection.